Nike lost Lionel Messi to Adidas over 'trivial' issue that 'soured relationship' - Mirror Online
Adidas, Gap were caught in Ye's brand trap | Ad Age
Adidas drops Kanye West after anti-Semitic comments
How Adidas Maintains its Edge in the Sports Fashion Industry
5 Lessons Nigerian Celebrities Can Learn From The Beyonce & Adidas Partnership | 234Star
DMC dreams of McCartney partnership | BelfastTelegraph.co.uk
When Celebrity Endorsements Go Bad: Adidas and Kanye West | Kerin & Hartley Marketing
Sneaker History Podcast Episode 8 - Beyoncé x adidas Endorsement Deal – Sneaker History - Podcasts, Footwear News & Sneaker Culture
Jenna Ortega Is Announced as New Adidas Ambassador – WWD
Kanye's Continued Ties With Adidas Amid Antisemitism Sparks Nazi Discussion
Adidas announces long-term partnership with Fear of God's Jerry Lorenzo - YOMZANSI. Documenting THE CULTURE
Adidas ends partnership with Beyonce - WSJ | Reuters
Does Adidas need to rethink its celebrity partnership playbook?
Beyonce Teams Up With adidas In Athleisure + Performance "Partnership of a Lifetime — Anne of Carversville
Rapper Sportswear Collaborations : Celebrity Sportswear Partnerships
I give them credit for taking the deepest dive first': Inside Adidas' playbook for celebrity partnerships - Digiday
Adidas losses mount after ditching Yeezy partnership - The Washington Post
Beyonce | Adidas ends partnership with Beyonce - Telegraph India
adidas Online Shop | adidas US
Adidas sued in US over Kanye deal that was axed after antisemitic outbursts | The Times of Israel
The Grand Adidas x Gucci Collab Is Almost Here | GQ
The 10 Best Partnerships Between Rappers and Sneaker Companies | Complex
Why Kanye West's Partnership With Adidas Is More Than An Endorsement - Retail TouchPoints
Ye's ugly break-up with Adidas and Gap show the risks of celebrity partnerships | CNN Business
